Fashion house Saint Laurent approached us to reinvent one of our toys in their signature animal print treatment. The result was a stunning limited edition product, sold exclusively at their Paris flagship store. It was so loved that two full-scale models were constructed of solid marble, and displayed at YSL stores around the world.
Starting out as a solid block of the highest grade beech wood available, this exquisite gift item was produced using a unique wrap process, with each unit being hand cut and polished, and a full 360-degree seamless decal applied.
When the New York Times Store decided to add an actual wooden toy car for their Holiday season selection, they called upon us to make a newspaper delivery truck toy, branded with their famous logo.
Searching the archives with the NYT team, deciding what makes the soul of the humble delivery truck, and engineering a new wooden toy from scratch on a tight schedule was exhilarating. The result of this thoroughly enjoyable design process with the NYT team is the birth of our first full scale delivery truck; a sturdy, solid wooden toy truck that rivals the best branded toy truck out there.
"Museum of Ice Cream transforms concepts and dreams into spaces that provoke imagination and creativity. MOIC is designed to be a culturally inclusive environment and community, inspiring human connection and through the universal power of ice cream. With locations NYC, Austin & Singapore MOIC is a quickly growing international brand." - MOIC
MOIC & Candylab are the perfect match with colorful branding and playful mindsets. We created a custom Ice Cream Van from our Candycar® world, which is sold at all 3 locations. This project included custom packaging.
This is one instance where a client became a friend. With so many shared interests and passion for cool vintage cars, this collaboration was meant to happen. And we went the extra mile for the awesome crew at Volta. We developed a whole new design from scratch - based on a beloved in-house restoration project, a 1974 Zagato Zele. We then built a toy version of their signature charging stations, and added tiny magnets inside the car so the "plug" can stay on the car.
We topped it all off with a custom box, and we pulled this all off in a record breaking 45 days (And nights). Many thanks to Anna, Scott and Alex.